W. Joseph Campbell

An international dimension to prominent media myths

In Cronkite Moment, Debunking, Error, Media myths, New York Times, Newspapers, Quotes, Television, Watergate myth on January 6, 2021 at 10:06 pm

It’s at least mildly intriguing to consider how international news outlets can be so eager to recite prominent myths about the American media.

Johnson: Not watching Cronkite

A few months back, for example, the Guardian of London invoked the heroic-journalist myth of Watergate, declaring that Bob Woodward and Carl Bernsteinbrought down” Richard Nixon’s corrupt presidency “with their reporting on Watergate nearly a half-century ago.”

Toronto’s Globe and Mail newspaper has been known to invoke the mythical “Cronkite Moment” to underscore how, in a splintered media environment, no single television anchor can project ousize influence. Not that Walter Cronkite, the CBS News anchorman, actually did so in editorializing about the Vietnam War — the occasion in late February 1968 that gave rise to what has become a hoary media myth.

Just the other day, La Razón, a newspaper in Madrid, conjured the “Cronkite Moment” in declaring, credulously, that Cronkite’s on-air assessment that night in 1968 — when he claimed the U.S. military was “mired in stalemate” in Vietnam — effectively dismantled years of “presidential propaganda” about the American war effort in Southeast Asia.

La Razón further declared that President Lyndon B. Johnson, “watching the broadcast in his office, said that ‘if I have lost Cronkite, I have lost America.'”

Which is highly improbable.

We know that Johnson was not at his “office” the night of Cronkite’s program. He was not at the White House, either, and not in front of a television set. Johnson at the time was attending a black-tie birthday party in Austin, Texas, for his long-time political ally, Governor John Connally (see photo nearby).

About the time Cronkite was stating his “mired in stalemate” claim, Johnson wasn’t bemoaning the loss of America or anything like it. He was engaging in light-hearted banter about Connally’s age.

“Today,” the president said, “you are 51, John. That is the magic number that every man of politics prays for — a simple majority.”

Far from having powerful effects on the U.S. president or on U.S. policy, Cronkite’s “mired in stalemate” assessment was neither remarkable nor profound at the time.

For months before Cronkite’s program, U.S. news organizations had referred to “stalemate” to describe the war effort.

The New York Times, in an analysis published August 7, 1967,  declared “the war is not going well. Victory is not close at hand.”

The Times analysis, which was filed from Saigon, also stated:

“‘Stalemate’ is a fighting word in Washington. President Johnson rejects it as a description of the situation in Vietnam. But it is the word used by almost all Americans here, except the top officials, to characterize what is happening.”

The Times’ assessment appeared on its front page, beneath the headline:

Vietnam: The Signs of Stalemate.

Interestingly, Cronkite rejected the supposedly powerful effects of his commentary about Vietnam. In his memoir titled A Reporters’ Life and published in 1997, Cronkite wrote that for the president, the “mired in stalemate” assessment was “just one more straw in the increasing burden of Vietnam.”

Cronkite repeated the analogy in promoting the book, telling CNBC that he doubted the program “had a huge significance. I think it was a very small straw on a very heavy load [Johnson] was already carrying.”

“A very small straw,” indeed.

If that.

Also, there is no certain evidence that Johnson later saw Cronkite’s on videotape. If he had, the impact of Cronkite’s remarks likely would have been diluted as aides could have been expected to have told the president what he was about to see on tape.

In any case, the “Cronkite Moment” clearly exerts powerful appeal for news outlets outside the United States. And why is that? More broadly, what makes American media myths so broadly attractive, internationally?

For one reason, these tales obviously are not understood to be the stuff of myth; they are regarded as factual. Plus, they can seem too tempting and too pertinent to pass up: too good not to be true.

Also, they provide useful if simplistic and unambiguous frames of reference for international news organizations in reporting about, and analyzing, political developments in contemporary America.

La Razón’s credulous commentary invoked the “Cronkite Moment” in discussing what it called “la destrumpizacion” (or “the detrumpization”) of America  as Donald Trump enters the closing days of his presidency.

WJC

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Taking stock: Top mythbusting posts of 2020

In Debate myth, Debunking, Error, Media myths, Murrow-McCarthy myth, New York Times, Newspapers, Reviews, Washington Post, Watergate myth on December 30, 2020 at 9:29 pm

Media Myth Alert directed attention periodically in 2020 to the appearance of well-known media-driven myths, those prominent tales about and/or by the news media that are widely believed and often retold but which, under scrutiny, dissolve as apocryphal or wildly exaggerated.

Here’s a look at the year’s five top writeups at Media Myth Alert, a year in which corporate media’s woeful coverage of the presidential election figured prominently.

■ The shame of the press (posted October 31): As the 2020 presidential election neared, much of U.S. corporate media indulged in what I called “willful blindness on an extraordinary scale.”

They ignored, suppressed, or risibly dismissed as Russian disinformation credible allegations of international influence-peddling by the son of Democratic presidential nominee, Joe Biden. The effect was to shield Biden, an undeniably flawed and feeble candidate, from scrutiny and thus help him defeat President Donald Trump, whom they so deeply detest.

This conduct by corporate media, I wrote, represented “an abdication of fundamental journalistic values of detachment, and impartiality. A defining ethos of American journalism that emerged during the second half of the Twentieth Century emphasized even-handed treatment of the news and an avoidance of overt, blatant partisanship.

“Rank-and-file journalists tended to regard politicians of both major parties with a mixture of suspicion and mild contempt. It was a kind of ‘fie on both houses’ attitude. Running interference for a politician was considered more than a little unsavory.

“Not so much anymore.”

Biden’s son is suspected of arranging lucrative, pay-for-play business arrangements in Ukraine — supposedly without the candidate’s knowledge. But reporting in the New York Post — based on emails retrieved from a laptop computer the son abandoned at a repair shop — undercut Joe Biden’s claims of ignorance. The Bidens have not disputed the authenticity of the emails. Nor have they seriously or substantively addressed the allegations.

Subsequent reporting suggested that Joe Biden had a secret financial involvement in his son’s efforts to arrange a lucrative deal with a Chinese energy company tied to the country’s communist regime.

“The narratives are detailed, with many dimensions and potential implications — all which make media scrutiny all the more urgent,” I wrote.

Didn’t happen.

After the election, corporate media briefly lifted their blackout to report that the FBI for two years had been looking into the son’s accepting payments from international sources. The federal inquiry centers around suspected violations of tax laws.

But corporate media of course offered no apologies for their shameful rejection of journalistic curiosity in the run-up to the election.

New York Times commentary offers up that hoary 1960 debate myth (posted August 5): Some media-centric tall tales, I noted, “are just too good to die away.”

A telling example is the exaggerated claim of viewer-listener disagreement during and immediately after the first presidential debate in 1960 between Richard M. Nixon and John F. Kennedy. The myth has it that Nixon “won” the debate among radio listeners but because he perspired noticeably and looked bad on television, “lost” the debate among TV viewers.

Nixon on debate stage, 1960

The notion of viewer-listener disagreement was impressively demolished 33 years ago, by scholars David Vancil and Sue D. Pendell. Their article, I wrote, “remains a fine example of thorough, evidence-based debunking.”

And yet the myth of viewer-listener disagreement lives on, as an the New York Times made clear in an essay published in early August.

The essay’s author, veteran Washington journalist Elizabeth Drew, unreservedly invoked the hoary myth, writing that “Nixon was considered to have won on substance on the radio, while the cooler and more appealing Kennedy won on television.”

As I noted in the second edition of my media-mythbusting book, Getting It Wrong, “the myth of viewer-listener disagreement [is] one of the most resilient, popular, and delectable memes about the media and American politics. Despite a feeble base of supporting documentation, it is a robust trope” that rests more on assertion, and repetition, than on evidence.

Had television and radio audiences differed so strikingly and sharply about the debate’s winner, journalists in 1960 were well-positioned to identify and report on such disparate reactions — especially soon after the first Kennedy-Nixon encounter when interest in the debate and its novelty ran high.

But of the scores of newspaper articles, editorials, and commentaries I examined in my research about the Nixon-Kennedy debate, none made specific reference to such an audience effect. Even oblique hints about viewer-listener disagreement were few, vague, and fleeting.

Woodward’s latest book prompts myth-telling about Watergate (posted September 22): “It was predictable,” I wrote. “Inevitable, even.”

It was all but certain that news reports and reviews of Rage, Bob Woodward‘s latest book about Trump and his presidency, would credulously recite the media myth that Woodward’s Watergate reporting brought down Richard Nixon’s corrupt presidency.

He didn’t bring down Nixon

And sure enough, news outlets in the United States and abroad summoned the mythical trope — a trope that even Woodward has on occasion attempted to dismiss.

An editorial in the Detroit Free Press, for example, described Woodward as “famed for having brought down former President Richard Nixon.”

The New York Post stated that Woodward and his Watergate reporting partner at the Washington Post, Carl Bernstein, had together “brought down the presidency of Richard Nixon.”

The Toronto Sun likewise asserted that the Woodward and Bernstein‘s “1970s Watergate reporting … brought down Richard Nixon.”

The Guardian of London declared in its review that Nixon was “the president Woodward and Carl Bernstein brought down with their reporting on Watergate nearly a half-century ago.”

What explains this inclination to embrace so blithely what long ago was debunked as a media myth?

As I wrote in Getting It Wrong, the heroic-journalist interpretation of the Watergate scandal — “that the dogged reporting of two young, hungry, and tireless Washington Post journalists, Bob Woodward and Carl Bernstein, brought down Nixon and his corrupt presidency” — is deeply appealing. The trope offers reassurance to contemporary journalists  that their reporting, too, just might have powerful effects.

The trope also represents “ready shorthand,” I noted, “for understanding Watergate and its denouement, a proxy for grasping the scandal’s essence while avoiding its forbidding complexity.” Watergate after all was a tangle of lies, deceit, and criminality, and popular understanding of the details has faded considerably since Nixon resigned in August 1974.

To explain Watergate “through the lens of the heroic journalist,” I wrote, “is to abridge and misunderstand the scandal and to indulge in a particularly beguiling media-driven myth” — one that even Woodward has disputed.

He memorably told an interviewer in 2004:

To say that the press brought down Nixon, that’s horseshit.”

Flawed PBS ‘McCarthy’ doc notable for what it left out (posted January 26): Early in the year, PBS aired an “American Experience” documentary about Joseph R. McCarthy, the notorious red-baiting U.S. senator of the early Cold War.

The timing of the program was puzzling: Why revisit the McCarthy story in January 2020? Anniversaries can be a convenient peg for such retrospective programs. But nothing in January was memorably associated with the McCarthy saga.

The producers most likely wanted to suggest that President Trump, in his bluster, exaggerations, and combative demeanor, is reminiscent of Joe McCarthy.

If that were the intent, I wrote, “the allusion was muddled. And under-developed.” And unpersuasive. Trump is a far more complicated character than McCarthy, an obscure, hard-drinking Republican senator from Wisconsin who seized on his communists-in-government campaign as a ticket to prominence in the early 1950s.

The documentary also presented a conventional — and misleading interpretation — that the American press was unwilling to stand up to McCarthy, reluctant to challenge his thinly sourced charges about communist infiltration of the federal government.

As I’ve often noted at Media Myth Alert, not all prominent journalists of the early 1950s were inclined to excuse or ignore McCarthy’s excesses or soft-pedal his allegations.

Foremost among McCarthy’s foes in American journalism was Drew Pearson, a Washington-based muckraking columnist who took on the senator just days after he began his communists-in-government campaign in 1950.

Pearson was persistent in challenging McCarthy, disputing not only the senator’s red-baiting claims but calling attention to other misdeeds, such as McCarthy’s tax troubles in Wisconsin and the suspicious financial contributions to his campaign for senate.

Pearson deserved more recognition than PBS granted.

The documentary’s lone reference to the columnist came in a passing mention about his physical confrontation with McCarthy in December 1950 when the senator cornered him in the cloak room of the fashionable Sulgrave Club in Washington, D.C. McCarthy was the aggressor and either kneed, slugged, or slapped Pearson. Contemporaneous accounts about the assault differed.

The broader point about Pearson’s reporting is that journalists were challenging McCarthy in the early days of his communists-in-government crusade. And Pearson was not alone.

Richard Rovere of the New Yorker also was an early critic of McCarthy.

But the documentary made no mention of Rovere at all.

Our incurious press (posted November 30): The 2020 presidential election gave rise to many curious turns in Georgia, Pennsylvania, Michigan, and Wisconsin, where the election turned. These included atypical voting patterns, statistical anomalies, and extreme spikes in vote counts in Biden’s favor that took place in pre-dawn hours in key states.

These and other oddities of the election deserved corporate media’s scrutiny.

Instead, they were indifferent and dismissive, eager to wave off what may be called “the strange details” of the election — and do so without much independent inquiry. “Baseless” quickly became a favored characterization.

They seemed not to realize that the suspicions about the conduct of the election are certain to persist, clouding the putative victory of the 78-year-old Biden, who seldom strayed from his basement during the Fall campaign and whose gaffes and incoherence suggest he’s not up to the job of president.

The election’s oddities and anomalies warranted dispassionate investigation, especially as a large numbers of Americans — and more than a few Democrats among them — suspect the election was marred by tampering and suspicious conduct like the delaying and interrupting of vote-counts.

It was not as if corporate media lacked the will or interest to investigate suspicions of election anomalies and fraud. After all, the New York Times and Washington Post did share a Pulitzer Prize for their reporting on vague suspicions that Trump somehow conspired with Russia to win the 2016 presidential election — suspicions that proved exaggerated, over-wrought and, in a word, baseless.

And it was not as if corporate media were chastened that their investigations of the 2016 election came a cropper. Rather, they have become so predictably partisan as to be disinclined to do anything that could bolster Trump, or damage Biden.

WJC

Other memorable posts of 2020:

Getting it right about a legendary newspaper editorial

In 1897, Debunking, Error, Media myths, New York Sun, New York Times, Newspapers, Quotes on December 21, 2020 at 6:54 pm

The timeless paean to childhood and the Christmas spirit, published in 1897 in the old New York Sun, long ago became the single best-known, most-reprinted editorial in American journalism.

It also is a myth-distorted artifact, as suggested by errant media descriptions and characterizations over the years.

Such descriptions have misidentified the editorial’s title and erred about its derivation. (Surely it cannot be churlish to expect news outlets to get it right about a legendary commentary of unrivaled exceptionality.)

Is There_NYSunThe editorial (see image nearby) was published September 21, 1897, beneath the single-column headline, “Is There A Santa Claus?” Its title was not “Yes, Virginia, There Is A Santa Claus” (as a commentary several years ago in the Tampa Bay Times maintained; that commentary, incidentally, began by asserting: “Good reporters have always checked things out”).

The phrase, “Yes, Virginia,” introduces the 1897 editorial’s most memorable and eloquent passage, which reads:

“Yes, Virginia, there is a Santa Claus. He exists as certainly as love and generosity and devotion exist, and you know that they abound and give to your life its highest beauty and joy. Alas! how dreary would be the world if there were no Santa Claus. It would be as dreary as if there were no Virginias.”

The editorial was inspired by the letter of a New York City girl named Virginia O’Hanlon, who, years afterward, recalled the excited speculation that led her to write to the Sun. “My birthday was in July,” she said, “and, as a child, I just existed from July to December, wondering what Santa Claus would bring me.”

She composed her letter not in the autumn of 1897 — as is often assumed — but shortly after turning eight-years-old in July that year. She implored the Sun to tell her “the truth” about Santa Claus.

As I discuss in my 2006 book, The Year That Defined American Journalism: 1897 and the Clash of Paradigms, it is likely that Virginia’s letter was overlooked, or misplaced, at the Sun for an extended period. In any case, the Sun did not publish a “quick response” to Virginia, as is sometimes claimed.

We know this because Virginia had said she eagerly anticipated a reply but after weeks of waiting, gave up and figured the Sun would not respond. “After writing to the Sun,” she told an audience in Connecticut in the late 1950s, “I looked every day for the simple answer I expected. When it didn’t appear, I got disappointed and forgot about it.”

Her letter finally reached Francis P. Church, a veteran editorial writer for the Sun who, according to an account by Edward P. Mitchell, the newspaper’s editorial page editor, took on the assignment grudgingly.

Mitchell wrote in a memoir that Church “bristled and pooh-poohed at the subject when I suggested he write a reply to Virginia O’Hanlon; but he took the letter and turned with an air of resignation to his desk.”

He wrote the famous editorial in the course of a day’s work, without an inkling that it would come to be celebrated by generations of readers.

It is sometimes said the editorial was an instant sensation and as such was reprinted yearly by the Sun. Neither claim is quite accurate.

Despite its odd timing, the editorial prompted no comment or response from rival newspapers in New York — at a time when newspapers were eager to point to the flaws, deficiencies, and misjudgments of peer publications.

And the Sun’s embrace of “Is There A Santa Claus?” was diffident, reluctant, and unenthusiastic. Not until the 1920s did the Sun routinely republish the editorial at Christmastime — a move that represented a triumph for the newspaper’s readers who, as I wrote in The Year that Defined American Journalism, frequently over the years had called for the editorial to be reprinted.

In the ten years that followed its initial publication, the Sun republished “Is There A Santa Claus?” at Christmastime only twice.

The first time was in 1902. On that occasion, the Sun reprinted the editorial with more than a hint of annoyance, stating:

“Since its original publication, the Sun has refrained from reprinting the article on Santa Claus which appeared several years ago, but this year requests for its reproduction have been so numerous that we yield.” The newspaper added this gratuitous swipe:

“Scrap books seem to be wearing out.”

The Sun next reprinted the editorial in December 1906, as a tribute to Church, who had died eight months before.

The Sun said then it was reprinting the editorial “at the request of many friends of the Sun, of Santa Claus, of the little Virginias of yesterday and to-day, and of the author of the essay, the late F.P. Church.”

Church was a retiring and diffident man, comfortable amid the anonymity of the editorial page. It is sometimes said that his motto was: “Endeavor to clear your mind of cant.”

But it probably was not his motto. The epigram about cant appeared in an obituary about Church, published in the New York Times on April 13, 1906. In it, the Times said that Church “might have taken for his own motto, ‘Endeavor to clear your mind of cant.”’ Might have.

Francis P. Church

Church
(Courtesy Century Club)

Church’s authorship of the famous editorial was revealed by the Sun soon after his death, in an editorial tribute published April 12, 1906.

“At this time, with the sense of personal loss strong upon us,” the newspaper said of Church, “we know of no better or briefer way to make the friends of the Sun feel that they too have lost a friend than to violate custom by indicating him as the author of the beautiful and often republished editorial article affirming the existence of Santa Claus, in reply to the question of a little girl.”

Virginia O’Hanlon grew up to a teacher and a principal. She married unhappily but kept her husband’s surname, had one daughter, and lived till 1971. Her death in upstate New York at age 81 was reported on the front page of the New York Times.

So why, after more than 120 years, does Church’s reply to Virginia O’Hanlon lives on like no other editorial commentary? What has made it sui generis?

Here are some reasons:

  • The editorial is cheering and reaffirming; it also is a rich and searching intellectual discussion as well.
  • It represents a connection to a time long past, a time before the internet, social media, television, and even radio or manned flight; it is reassuring, somehow, to recognize that sentiments appealing to newspaper readers at the end of the 19th century remain appealing today.
  • It offers an evocative reminder to adults about Christmases past, about the times when they, too, were believers.
  • It has proven to be a way for generations of parents to address the skepticism of their children about Santa Claus. They can point to the editorial and its timeless answer to an inevitable question – and not really have to fib about the existence of Santa.

This post is an expanded version of an essay published at Media Myth Alert in December 2013.

WJC

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