W. Joseph Campbell

Posts Tagged ‘Cronkite Moment’

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Media Myth Alert at 12: Recalling memorable myth-busting posts

In 'Napalm girl', Anniversaries, Cronkite Moment, Debunking, Error, Jessica Lynch, Media myths, Newspapers, PBS, Spanish-American War, Washington Post, Watergate myth, Yellow Journalism on October 31, 2021 at 8:59 am

Media Myth Alert today marks its 12th anniversary of calling attention to the publication or posting of prominent but exaggerated tales about media prowess and the presumed power and influence of journalists.

screen-shot-2016-09-23-at-3-53-56-pmTwelve years offers a fitting occasion to recall some memorable posts — posts that tweaked often-arrogant media outlets such as the Washington Post and PBS, called out media lapses and hypocrisy, and supported the two editions of my myth-busting book, Getting It Wrong.

The lineup that unfolds below is admittedly subjective and represents but a slice of the hundreds of essays posted since the launch of Media Myth Alert on the afternoon of Halloween, 2009. It’s nonetheless a slice that makes for pleasant reminiscence. What follows are headlines and descriptions of five of the posts that for varying reasons have stood out over the years:

■ Why Trump-Russia is hardly Watergate-Nixon (posted March 5, 2017): Long before the special counsel’s report punctured the notion that then-President Donald Trump conspired with the Russians to steal the 2016 presidential election, Media Myth Alert scoffed at the notion afoot among American journalists that the suspected Trump-Russia scandal was akin to Watergate redux.

“’Overstated’ hardly suffices in describing the media’s eagerness to find in President Donald Trump’s odd affinity for Russia parallels or echoes that bring to mind Richard Nixon and the Watergate scandal,” I wrote. “Such stuff is overstated. Premature. Facile. And ahistoric.”

I added: “Casually invoking such parallels is to ignore and diminish Watergate’s exceptionality. Watergate was a constitutional crisis of unique dimension in which some 20 men, associated either with Nixon’s administration or his reelection campaign in 1972, went to prison.

“Watergate’s dénouement — Nixon’s resignation in August 1974 — was driven not by dogged reporting of the Washington Post but by Nixon’s self-destructive decision to tape-record conversations at the White House. Thousands of hours of audiotape recordings were secretly made, from February 1971 to July 1973.” (Disclosing the Watergate tapes was a story the Post missed, by the way.)

I followed up in another post a little more than two months later, writing:

“The murky Trump-Russia suspicions are still far, far from the constitutional crisis that was Watergate, the scandal that took down Richard Nixon’s corrupt presidency and sent some 20 of his associates to jail.”

The Trump-Russia special counsel, Robert Mueller, released his report in May 2019, rejecting suspicions that the Trump campaign or its associates conspired or coordinated with Russia — thus short-circuited eager speculation about a Watergate-type scandal that would bring down a president.

■ WaPo’s ‘five myths’ feature about Vietnam ignores ‘Cronkite Moment,’ Nixon ‘secret plan,’ ‘Napalm Girl’ (posted October 2, 2017): The Washington Post has figured often in posts at Media Myth Alert over the years. A favorite topic has been the newspaper’s unwillingness to explain or take much responsibility for its deeply erroneous reporting about Pfc. Jessica Lynch’s purported heroics early in the Iraq War.

I’ve referred to that reporting as “the most sensational, electrifying, and thoroughly botched front-page story about the early Iraq War.”

In its Sunday editions, the Post runs a fussy feature  called “five myths,” a rundown of uneven quality on a fresh topic each week.

In 2017, the newspaper addressed “five Myths” of the Vietnam War — and mentioned none of the prominent media myths of that conflicts. Not the “Cronkite Moment” of 1968, when CBS News anchor Walter Cronkite, in an hour-long special report, supposedly swung public opinion against the war. Not the notion Nixon campaigned for the presidency in 1968 on a “secret plan” to end the conflict. Not the myths of the “Napalm Girl” photograph which was taken in June 1972 and supposedly hastened an end to the conflict.

No prominent media myth figured in the Post’s rundown about what it called five “deeply entrenched myths” about Vietnam. Instead, the compilation included such “myths” as: “The refugees who came to the U.S. [after the war] were Vietnam’s elite” and “American soldiers [in Vietnam] were mostly draftees.”

Those were not unimportant aspects of the war. But “deeply entrenched myths”? Certainly not as entrenched as the “Cronkite Moment.” As “Nixon’s secret plan.” As the myths of “Napalm Girl.”

■ It’s like 1948 all over again for American media (posted November 9, 2016): This essay makes the subjective short list because it was a starting point for a project that culminated in publication last year of my seventh book, Lost in a Gallup: Polling Failure in U.S. Presidential Elections.

The “like 1948” essay was posted the morning after Trump’s shocking electoral college victory over Hillary Clinton in the 2016 election — an election that Clinton, the news media, and maybe even Trump figured she would win, perhaps decisively.

Truman triumphant, 1948

The depth of surprise on the day after the election brought reminders of the 1948 election, when incumbent Harry S. Truman defeated the odds-on frontrunner, Thomas E. Dewey (see photo nearby of Truman with a Chicago Tribune front page that got it wrong).

In the day-after post, I noted that notable among the misplaced predictions of Clinton’s sure win was that of Stuart Rothenberg, who had written in August 2016 at the Washington Post’s PowerPost blog:

“Three months from now, with the 2016 presidential election in the rearview mirror, we will look back and agree that the presidential election was over on Aug. 9th.

Rothenberg added that “a dispassionate examination of the data, combined with a coldblooded look at the candidates, the campaigns and presidential elections, produces only one possible conclusion: Hillary Clinton will defeat Donald Trump in November, and the margin isn’t likely to be as close as Barack Obama’s victory over Mitt Romney” in 2012.

screen-shot-2016-11-09-at-2-32-48-amObama defeated Romney by an electoral count of 332-206.

Trump defeated Clinton by 304 electoral votes to 227.

Clinton won the national popular vote on the strength of lopsided support among California voters. She lost the presidency by failing to carry three key Great Lakes states — Pennsylvania, Michigan, and Wisconsin — where polls and poll-based forecasts suggested she would win clearly, if not overwhelmingly.

Had Clinton won those states, she would have won the White House.

The shock outcome of 2016 is one of eight high-profile polling failures taken up in chapters of Lost in a Gallup.

The book noted that in 2016, “polls and poll-based statistical forecasts had set an election narrative that the news media embraced and locked into place. The final polling estimates showed little to challenge the dominant narrative. The election might be close, but an upset? That seemed implausible.”

Lost in a Gallup quoted Natalie Jackson, the Huffington Post analyst who forecast that Clinton’s chances of winning the presidency stood at 98.2 percent, as saying after the election that “when there are hundreds of polls all saying the same thing — as most polls did when they indicated Clinton would win—it’s easy to develop a false sense of certainty and safety in concluding that that’s what will happen.”

■ ‘They even started wars’: Nonsense in Economist’s holiday double issue (posted December 22, 2012): I’ve noted from time to time at Media Myth Alert how international news outlets are known to invoke prominent myths about American news media.

A notable example was found in the year-end double issue of Britain’s Economist magazine in 2012, in an off-beat essay about the Internet-borne resurgence of cartooning. Embedded in that account was reference to the hoary media myth of yellow journalism. It said:

“In the United States, the modern comic strip emerged as a by-product of the New York newspaper wars between Joseph Pulitzer and William Randolph Hearst in the late 19th century. In 1895 Pulitzer’s Sunday World published a cartoon of a bald child with jug ears and buck teeth dressed in a simple yellow shirt: the Yellow Kid. The cartoon gave the name to the new mass media that followed: ‘yellow journalism.’”

The yellow kid character was a contributing factor in the naming of “yellow journalism.” But not the sole factor.

What attracted the attention of Media Myth Alert was this passage:

“Newspapers filled with sensationalist reporting sold millions. They even started wars.”

They even started wars?

That’s a reference to the myth that in their overheated reporting of Cuba’s rebellion against Spanish colonial rule, the yellow press of Hearst and Pulitzer whipped up war fever to the extent that American military intervention against Spain became inevitable..

Economist double issue_2012The yellow press certainly reported closely about the runup to the Spanish-American War of 1898. But no serious historian believes the newspapers were important factors in bringing about the conflict.

Simply put, the yellow press did not create, nor was responsible for, the irreconcilable differences that led to war between the United States and Spain.

As I wrote in my 2001 book, Yellow Journalism: Puncturing the Myths, Defining the Legacies:

“The yellow press is not to blame for the Spanish-American-War. It did not force — it could not have forced — the United States into hostilities with Spain over Cuba in 1898. The conflict was, rather, the result of a convergence of [geopolitical and humanitarian] forces far beyond the control or direct influence of even the most aggressive of the yellow newspapers, William Randolph Hearst’s New York Journal.”

■ Adulation for a tyrannical publisher: The Pulitzer documentary on PBS (April 14, 2019): I noted not long ago that “PBS documentaries are nothing if not uneven. … They can promote erroneous interpretations, such as the notion the American press was unwilling to stand up to red-baiting Senator Joseph McCarthy,” who was the subject of an “American Experience” program in 2020.

PBS documentaries also can give fawning treatment to subjects it regards highly, such as Joseph Pulitzer, the newspaper mogul who endowed the Pulitzer prizes. Pulitzer was, as I wrote in 2019 in reviewing the PBS documentary, “the beneficiary of exceptionally generous biographers.

“Now to that lineup of adulation, we can add the flattery of documentary-filmmakers.”

The PBS documentary was an 83-minute, “mostly hagiographic study of the Hungarian-born Pulitzer who, for a time in the late 19th century, was a dominant figure in New York City newspaper journalism. Pulitzer’s talents and commitments, according to the PBS treatment, were exceptional and endlessly laudatory.”

The effect of all the docu-gushing, I wrote, “was misleading.

“True, Pulitzer led a crowded, remarkable life. He did have a Midas-like touch — he became enormously wealthy as a newspaper champion of the poor, and his riches allowed him to buy opulent homes and live out his infirmity-wracked final years aboard a luxury yacht.

Pulitzer (Library of Congress)

“Pulitzer also was an irritable tyrant who routinely made enemies, who regularly upbraided subordinates, who didn’t think much of his three sons, and whose wife worked like a slave to please him. This darker side to Pulitzer wasn’t entirely ignored in the program …. It just wasn’t examined in much revealing depth.

“In the end Pulitzer’s failings, personal and journalistic, were mostly excused.”

For years, Pulitzer ran the World by remote control, as an absentee owner. “From retreats in Maine, Georgia, and Europe,” I wrote, “Pulitzer fired off a steady stream of telegrams and letters of instruction, guidance, and reproach to his editors and managers. The correspondence reveals a harsh, bullying, and dictatorial side to Pulitzer,” noting that “the effects and implications of Pulitzer’s long absences, infirmities, and distant management were not much explored” by PBS.

The topic is not insignificant because the closing years of the 19th century gave rise to one of the most controversial and poorly understood periods in American media history — the rise of yellow journalism and the at-times exaggerated reporting of the Spanish-American War and its antecedent events.

WJC

More memorable posts at Media Myth Alert:

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‘Such was Cronkite’s influence’

In Cronkite Moment, Debunking, Error, Media myths, Newspapers, Quotes, Television on October 10, 2021 at 6:44 pm

The Boston Herald published an odd commentary the other day, one that scoffed at core elements of the media myth of the “Cronkite Moment” of 1968 while repeating the dubious elements anyway.

Cronkite in Vietnam

Such can be the appeal of media-driven myths, those apocryphal or improbable tales about powerful media influence: They can be too compelling to resist and as such invite comparisons to the junk food of journalism.

The Herald’s commentary discussed the mythical “Cronkite Moment” as historical context in considering the lies told about the chaotic U.S. withdrawal from Afghanistan, which may have permanently damaged Joe Biden’s beleaguered presidency.

The commentary asserted:

“Back in 1968 widely respected CBS News anchor Walter Cronkite reported that the controversial war in Vietnam, which had so divided the country, was lost, hopelessly ‘mired in stalemate.’

“Coming from Cronkite, a battle-hardened World War II reporter, deemed the most trusted newsman on television, the report shook the foundations of the [Lydon] Johnson administration.

“Such was Cronkite’s influence.

“Johnson, following the broadcast, reportedly said, ‘If I’ve lost Cronkite, I’ve lost the war.’ Or ‘If I’ve lost Cronkite, I’ve lost America.’ Or ‘If I’ve lost Cronkite, I’ve lost Middle America.’

“There is no proof that Johnson said any of those things, or if he even watched the broadcast.

“But that was what was reported. The myth took hold and weeks later Johnson, who had repeatedly lied to the American people about the war, announced that he would not seek re-election.”

It’s puzzling why a commentator would enlist media myths to illustrate an argument; invoking a dubious tale, after all, brings neither strength nor clarity to that argument.

In any case, there’s much to unpack in the the Herald’s commentary, which overstates Cronkite’s influence as well as the significance of his remarks made in closing an hour-long televised report on February 27, 1968, about the war in Vietnam.

Cronkite that night did not claim the war was lost; he said the U.S. military effort there was “mired in stalemate.”

Such an assessment was no daring or original analysis about the war; other U.S. news organizations had invoked such a characterization months before Cronkite’s program. The New York Times, for example, declared in a front-page analysis on August 7, 1967, that “the war is not going well. Victory is not close at hand. It may be beyond reach.”

The Times report by R.W. Apple Jr. was published on its front page beneath the headline:

Vietnam: The Signs of Stalemate.

Even sterner critiques were in circulation in late February 1968. Four days before the Cronkite program aired on CBS, the Wall Street Journal said in an editorial that the U.S. war effort in Vietnam “may be doomed” and that “everyone had better be prepared for the bitter taste of defeat beyond America’s power to prevent.”

Not stalemated.

Doomed.

Not only was Cronkite’s assessment that night in 1968 unoriginal; it prompted no acknowledged policy shift in Johnson’s Vietnam policy — let alone having shaken the administration’s “foundations.”

It is certain that Johnson did not see the Cronkite program when it aired. The president was at a black-tie birthday party in Texas at the time and it is unclear whether, or when, he watched it afterward on videotape. This is significant because presumed impact of the “Cronkite Moment” resides in its sudden, unexpected, and visceral effect on the president: Such an effect would have been absent, or significantly diluted, had Johnson seen the program on videotape at some later date.

Moreover, In the days and weeks after Cronkite’s program, Johnson was aggressively and conspicuously hawkish in his public statements about the war — as if he had, in effect, brushed aside Cronkite’s downbeat assessment to rally popular support for the war effort. He doubled down on his Vietnam policy and at one point in mid-March 1968 called publicly for “a total national effort” to win the war.

Not only that, but U.S. public opinion had begun to shift against the war long before Cronkite’s report. Polling data and journalists’ observations indicate that a turning point came in Fall 1967.

Indeed, it can be said that Cronkite followed rather than led Americans’ changing views about Vietnam

Johnson’s surprise announcement on March 31, 1968, that he would not seek reelection to the presidency pivoted not on what Cronkite had said on television but on the advice of an informal group of foreign policy experts and advisers known as the “Wise Men.” Days before the announcement, the “Wise Men” had met at the White House and, to the president’s astonishment, opposed escalating the conflict as Johnson was contemplating.

One of the participants, George Ball, later recalled: “The theme that ran around the table was, ‘You’ve got to lower your sights’” in Vietnam.

The president, Ball said, “was shaken by this kind of advice from people in whose judgment he necessarily had some confidence, because they’d had a lot of experience.”

Cronkite was not at the table of “Wise Men.” By then, his unremarkable commentary about the war was a month old.

Marginal at best: such was Cronkite’s influence on Vietnam policy.

WJC

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Insidious: Off-hand references signal deep embedding of prominent media myths

In Cronkite Moment, Debunking, Error, Media myths, New York Times, Newspapers, Quotes, Washington Post, Watergate myth on July 6, 2021 at 11:15 am

The insidious nature of prominent media myths is evident in how casually they are invoked, as if their veracity is beyond question.

These blithe, passing references in news articles and commentary seldom are accompanied by much context or explanation. And their appearance signals how deeply embedded some media myths have become.

Two recent cases serve to illustrate this tendency.

Musings in the New York Times

One example appeared last week in an entertaining if overlong New York Times article that mused about the identity of an elusive and anonymous Instagram user whose handle is rg_bunny1. Over the recent months, user rg_bunny1 has unleashed what the Times called “a daily torrent of quirky, particular images that, taken together, speak to an aesthetic that delights, confounds, fixates and infuriates in equal measures.”

What most interests Media Myth Alert was the article’s passing reference to Carl Bernstein, one of the Washington Post’s lead reporters on the Watergate scandal of 1972-74. Bernstein, we are told, was “one-half of the duo that famously uncovered the source that brought down the Nixon presidency.”

The “duo” was Bernstein and Bob Woodward and “the source” no doubt refers to “Deep Throat,” the anonymous informant with whom Woodward — but not Bernstein — consulted from time to time as the Watergate scandal unfolded in 1972 and 1973.

But he was “the source that brought down the Nixon presidency”?

Nope. Not “Deep Throat.” Not Bernstein and Woodward. Not their reporting for the Washington Post.

Those all are components of a tenacious media myth — what I call the heroic-journalist interpretation of Watergate — a trope that’s erroneous but ever-appealing, easy to retell and easy to grasp.

What really brought down Nixon is far more complicated than a duo of journalists and a well-placed anonymous source.

As I wrote in my media-mythbusting book, Getting It Wrong, rolling up a scandal of the dimensions and intricacy of Watergate “required the collective if not always the coordinated forces of special prosecutors, federal judges, both houses of Congress, the Supreme Court, as well as the Justice Department and the FBI.”

But even then, I noted, “Nixon likely would have served out his term if not for the audiotape recordings he secretly made of most conversations in the Oval Office of the White House. Only when compelled by the Supreme Court did Nixon surrender those recordings,” making inevitable the early end to his presidency in August 1974.

The disclosure about the existence of Nixon’s tapes was pivotal in the Watergate saga — and it was a disclosure not by Bernstein and Woodward or by “Deep Throat,” but by a former Nixon aide in testimony before  a U.S. Senate select committee. (In a book about their Watergate reporting, Bernstein and Woodward claimed to have had a lead about the existence of the tapes, but did not pursue it because the Post’s executive editor, Ben Bradlee, didn’t think it would lead to a high-quality story.)

The “Deep Throat” source was W. Mark Felt, a senior FBI official who fed Watergate-related information, and sometimes misinformation, to Woodward (as well as a reporter for Time magazine named Sandy Smith). Felt was motivated not so much by altruism or distate for Nixon’s White House as by ambition to become director of the FBI, a position that opened up in May 1972 with the death of J. Edgar Hoover.

By leaking to reporters, Felt believed he could undercut his rivals for the FBI directorship. Those motives were persuasively described in Max Holland’s 2016 book Leak: Why Mark Felt Became Deep Throat.

It’s useful and revealing in this context to recall what Woodward once said about the notion that he and Bernstein toppled Nixon. Woodward told an interviewer in 2004:

“To say that the press brought down Nixon, that’s horseshit.”

Another example of a media myth breezily cited appeared the other day in essay posted at the online site of Newsmax, the cable news outlet that has become a favorite of former President Donald Trump.

The essay took up President Joe Biden’s recent gun-control proposal, asserting that it would “strangle the rights of law-abiding gun-owners.” In search of an analogy, the essay landed on the mythical “Cronkite Moment” of 1968. That was when CBS News anchorman Walter Cronkite delivered a pessimistic, on-air assessment about the U.S. war effort in Vietnam.

The Newsmax essay invoked President Lyndon Johnson’s supposed reaction — “If I’ve lost Cronkite, I’ve lost Middle America,” or something to that effect — and declared:

“At that moment, and on that basis, [Johnson] decided that he wouldn’t seek another term as president.”

Again, nope.

Johnson did not watch Cronkite’s report about Vietnam when it aired on February 27, 1968, and it is not clear whether the president ever saw the show program on videotape at some undefined later date.

But it is clear that in the days and weeks immediately after the Cronkite report, Johnson remained publicly and adamantly hawkish about the war. In orher words, when the effects of Cronkite’s pessimistic assessment should have been most potent, Johnson was as insistent as ever about prosecuting the conflict. After the presumptive “Cronkite Moment,” Johnson doubled down on his Vietnam policy.

Just three days after Cronkite’s report, for example, Johnson vowed in remarks at a testimonial dinner that the United States would “not cut and run” from Vietnam. “We’re not going to be Quislings,” he said, invoking the surname of a Norwegian politician who had helped the Nazis take over his country. “And we’re not going to be appeasers.”

At a ceremony at the White House on March 12, 1968, at which he awarded Medals of Honor to two Marines, the president declared:

“I think if we are steady, if we are patient, if we do not become the willing victims of our own despair [about Vietnam], if we do not abandon what we know is right when it comes under mounting challenge — we shall never fail.”

The president spoke about Vietnam with even greater vigor in mid-March 1968, telling a meeting of business leaders in Washington:

“We must meet our commitments in the world and in Vietnam. We shall and we are going to win. … I don’t want a man in here to go back home thinking otherwise — we are going to win.”

Johnson’s views on Vietnam did change, and he did decide against seeking reelection to the presidency.

But not because of what Cronkite had said.

The reasons for the president’s change of heart were political, at least in part.

By mid-March 1968, Johnson was facing insurgent challenges for the Democratic nomination from two anti-war U.S. senators, Eugene McCarthy and Robert Kennedy. Johnson had nearly lost the New Hampshire primary election on March 12, 1968, to McCarthy and he seemed unlikely to prevail in the upcoming primary in Wisconsin.

Also was influential in swinging Johnson’s views about the war was a coterie of informal advisers who met at the White House in late March 1968.

The advisers, who came to be called the “Wise Men,” included such foreign policy notables as Dean Acheson, a former secretary of state; McGeorge Bundy, a former national security adviser, and George Ball, a former under-secretary of state.

“The theme that ran around the table was, ‘You’ve got to lower your sights'” in Vietnam, Ball later recalled.

Johnson, he said, “was shaken by this kind of advice from people in whose judgment he necessarily had some confidence, because they’d had a lot of experience.”

The counsel of the Wise Men was a tipping point in Johnson’s deciding to seek “peace through negotiations.” In a speech on March 31, 1968, Johnson announced limits to U.S. aerial bombing of North Vietnam, as an inducement to the communist regime in Hanoi to enter talks to end the war.

Johnson closed the speech by declaring he would not seek reelection — a bombshell announcement that contained no reference, passing or otherwise, to Cronkite’s on-air assessment of a month before.

WJC

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Punctured tale of Trump’s photo op may live on as media myth

In Cronkite Moment, Debunking, Error, Furnish the war, Media myths, Newspapers, Television, Washington Post, Watergate myth on June 15, 2021 at 12:24 pm

The insistent media narrative that demonstrators were violently expelled from Lafayette Square outside the White House a year ago to allow then-President Donald Trump to pose for photographs at a fire-damanged church nearby was convincingly and impressively deflated last week in a report by the Interior Department’s inspector general.

Although punctured, the photo op narrative may well live on as a full-blown media-driven myth, as a tale widely believed despite the evidence disputing it.

From the IG’s report

Embedded in the narrative about Trump’s photo op of June 1, 2020, are earmarks of media myths — those well-known tales about and/or by the news media that are widely known and often retold but which, under scrutiny, dissolve as apocryphal or wildly exaggerated.

The inspector general’s report made clear that corporate media exaggerated in declaring that Trump or his aides ordered demonstrators dispersed from Lafayette Park so he could pose at the historic St. John Episcopal Church, the basement of which had been damaged by fire in rioting the night before.

Mark Lee Greenblatt, the Interior Department inspector general, said in a statement accompanying the report that “the evidence did not support a finding that the USPP cleared the park on June 1, 2020, so that then President Trump could enter the park” en route to the church. (USPP is an acronym for United States Park Police, a law enforcement unit of the National Park Service.)

The protests near the White House were sparked by the killing of George Floyd by a Minneapolis police officer a few days earlier.

“No one we interviewed stated that the USPP cleared the park because of a potential visit by the President or that the USPP altered the timeline to accommodate the President’s movement,” the inspector general’s report stated.

Instead, the report said, Park Police “cleared the park to allow the contractor to safely install the antiscale fencing in response to destruction of property and injury to officers” that occurred during civil unrest the two nights before. Indeed, fencing material had arrived at the site before Park Police learned of Trump’s plans, according to a timeline included in the report.

Such findings represent a serious blow to an aggressive media narrative that excoriated Trump for arrogance, hubris, and reckless use of power. “The IG’s conclusion could not be clearer: the media narrative was false from start to finish,” wrote prominent media critic Glenn Greenwald, referring to the inspector general’s report.

“In sum,” Greenwald added, “the media claims that were repeated over and over and over as proven fact — and even confirmed by ‘fact-checkers’ — were completely false.”

And yet, it is not at all far-fetched that the tale of Trump’s photo op will live on as a media myth — believed because it’s believable, even though disputed or severely challenged.

The photo op narrative shares central features of media myths in that it’s a prominent tale but yet simplistic, pithy, and easily retold.

Similarly, the photo-op tale is, at least perhaps for foes of Trump, too good not to be true, a truism also characteristic of many media myths.

Likewise, the tale of the photo op is focused on a clear central actor — a clear villain, in this case. In that regard, it’s reminiscent of the central actor in the mythical but enduring tale of William Randolph Hearst, a media bogeyman for all time, and his vow to “furnish the war” with Spain in the late 19th century.

Moreover, the photo op episode lends itself to readily identifiable shorthand, not unlike the myth of the so-called “Cronkite Moment,” in which an editorial comment by CBS News anchor Walter Cronkite in 1968 supposedly swung public opinion against the war in Vietnam. The epithet “Trump’s photo op” already is routinely associated with the events near the White House on June 1, 2020.

Another feature of media myths is that high-profile challenges to arise well after the erroneous narrative is in place. Such was the case of the media myth that Washington Post reporters brought down Richard Nixon’s presidency. What I call the heroic journalists interpretation of the Watergate scandal took hold before it was ever prominently challenged. The inspector general’s report was released slightly more than a year after the photo-op episode.

And even then, the inspector general’s report set off little soul-searching by the corporate media, especially by news outlets such as CNN, which ran hard with the photo-op story as it unfolded last year.

 

But rarely do the corporate media take to soul-searching or apologies when they fumble an important story, a point made in my media-mythbusting book, Getting It Wrong. Or as media critic Jack Shafer noted years ago:

“The rotten truth is that media organizations are better at correcting trivial errors of fact — proper spellings of last names, for example — than they are at fixing a botched story.”

Shafer further wrote: “Individual journalists are a lot like doctors, lawyers, and pilots in that they hate to admit they were wrong no matter what the facts are.”

So it’s been with the Trump-photo op. Corporate media have been disinclined to offer explanations or to revisit their misguided assumptions in any sustained way.

In a few instances, journalists have openly disparaged the inspector general’s report. CNN’s chief domestic correspondent, Jim Acosta, referred to Trump’s private estate in Florida and sneered that the report suggested “this inspector general was auditioning to become the inspector general at Mar-A-Lago because this is almost a whitewash of what occurred on June 1st.”

Almost a “whitewash”? And what was that about reluctance to concede error “no matter what the facts are”?

WJC

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An international dimension to prominent media myths

In Cronkite Moment, Debunking, Error, Media myths, New York Times, Newspapers, Quotes, Television, Watergate myth on January 6, 2021 at 10:06 pm

It’s at least mildly intriguing to consider how international news outlets can be so eager to recite prominent myths about the American media.

Johnson: Not watching Cronkite

A few months back, for example, the Guardian of London invoked the heroic-journalist myth of Watergate, declaring that Bob Woodward and Carl Bernstein “brought down” Richard Nixon’s corrupt presidency “with their reporting on Watergate nearly a half-century ago.”

Toronto’s Globe and Mail newspaper has been known to invoke the mythical “Cronkite Moment” to underscore how, in a splintered media environment, no single television anchor can project ousize influence. Not that Walter Cronkite, the CBS News anchorman, actually did so in editorializing about the Vietnam War — the occasion in late February 1968 that gave rise to what has become a hoary media myth.

Just the other day, La Razón, a newspaper in Madrid, conjured the “Cronkite Moment” in declaring, credulously, that Cronkite’s on-air assessment that night in 1968 — when he claimed the U.S. military was “mired in stalemate” in Vietnam — effectively dismantled years of “presidential propaganda” about the American war effort in Southeast Asia.

La Razón further declared that President Lyndon B. Johnson, “watching the broadcast in his office, said that ‘if I have lost Cronkite, I have lost America.'”

Which is highly improbable.

We know that Johnson was not at his “office” the night of Cronkite’s program. He was not at the White House, either, and not in front of a television set. Johnson at the time was attending a black-tie birthday party in Austin, Texas, for his long-time political ally, Governor John Connally (see photo nearby).

About the time Cronkite was stating his “mired in stalemate” claim, Johnson wasn’t bemoaning the loss of America or anything like it. He was engaging in light-hearted banter about Connally’s age.

“Today,” the president said, “you are 51, John. That is the magic number that every man of politics prays for — a simple majority.”

Far from having powerful effects on the U.S. president or on U.S. policy, Cronkite’s “mired in stalemate” assessment was neither remarkable nor profound at the time.

For months before Cronkite’s program, U.S. news organizations had referred to “stalemate” to describe the war effort.

The New York Times, in an analysis published August 7, 1967,  declared “the war is not going well. Victory is not close at hand.”

The Times analysis, which was filed from Saigon, also stated:

“‘Stalemate’ is a fighting word in Washington. President Johnson rejects it as a description of the situation in Vietnam. But it is the word used by almost all Americans here, except the top officials, to characterize what is happening.”

The Times’ assessment appeared on its front page, beneath the headline:

Vietnam: The Signs of Stalemate.

Interestingly, Cronkite rejected the supposedly powerful effects of his commentary about Vietnam. In his memoir titled A Reporters’ Life and published in 1997, Cronkite wrote that for the president, the “mired in stalemate” assessment was “just one more straw in the increasing burden of Vietnam.”

Cronkite repeated the analogy in promoting the book, telling CNBC that he doubted the program “had a huge significance. I think it was a very small straw on a very heavy load [Johnson] was already carrying.”

“A very small straw,” indeed.

If that.

Also, there is no certain evidence that Johnson later saw Cronkite’s on videotape. If he had, the impact of Cronkite’s remarks likely would have been diluted as aides could have been expected to have told the president what he was about to see on tape.

In any case, the “Cronkite Moment” clearly exerts powerful appeal for news outlets outside the United States. And why is that? More broadly, what makes American media myths so broadly attractive, internationally?

For one reason, these tales obviously are not understood to be the stuff of myth; they are regarded as factual. Plus, they can seem too tempting and too pertinent to pass up: too good not to be true.

Also, they provide useful if simplistic and unambiguous frames of reference for international news organizations in reporting about, and analyzing, political developments in contemporary America.

La Razón’s credulous commentary invoked the “Cronkite Moment” in discussing what it called “la destrumpizacion” (or “the detrumpization”) of America  as Donald Trump enters the closing days of his presidency.

WJC

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Cronkite did all that? The anchorman, the president, and the Vietnam War

In Anniversaries, Cronkite Moment, Debunking, Error, Media myths, Newspapers, Quotes on August 23, 2020 at 6:07 am

The endless appeal of media-driven myths rests largely in affirming that journalists are powerful actors whose work and words can exert great and decisive effects on war, politics, and public policy.

Cronkite in Vietnam

This thread runs through all prominent media myths, from William Randolph Hearst’s presumptive vow to “furnish the war” with Spain at the end of the 19th century to the dominant narrative of the Watergate scandal, that exposés by two Washington Post reporters brought down Richard Nixon’s corrupt presidency.

The thread also defines the presumptive “Cronkite Moment” of 1968, when CBS News anchorman Walter Cronkite declared on air that the U.S. military was “mired in stalemate” in the Vietnam War.

Cronkite’s assessment, which came after he visited what then was South Vietnam in the wake of the communist-led Tet offensive, was unremarkable for the times. Even so, it has taken on legendary status as a moment of telling unvarnished truth to power, as an occasion when an anchorman’s words brought clarity to a President who, as if in an epiphany, realized his war policy was a shambles.

Journalist and author David Halberstam once wrote of Cronkite’s assessment, “It was the first time a war had been declared over by an anchorman.”

Cronkite of course had declared no such thing and the war in Vietnam ground on until 1975. But Halberstam’s hyperbole is emblematic of the mythical proportions the “Cronkite Moment” has reached.

Late August brings the anniversary and inevitable reminders of the bloody 1968 Democratic National convention in Chicago. The approach of the anniversary this year was the occasion for the Guardian of London to post an essay of reminiscences by a photographer who was there.

What particularly interested Media Myth Alert was this passage, crediting Cronkite with decisive influence and power:

“President Lyndon Johnson, mired in the years-long Vietnam war, chose not to run for re-election after a critical editorial by the CBS newsman Walter Cronkite, the man then dubbed ‘the most trusted man in America.’ Losing Cronkite’s confidence, Johnson believed he had lost Middle America as well.”

There’s much to unpack and dismantle in those two sentences, which imply that Cronkite’s assessment about the war, offered in a special report broadcast on February 27, 1968, led Johnson not to seek reelection.

But we know that Johnson did not see Cronkite’s program when it aired. The President that night was attending a black-tie birthday party in Austin, Texas, for a long-time political ally, John Connally. And it is not clear whether, when, or under what circumstances Johnson may have seen the program on videotape at some later date.

In any case, the power of the presumptive “Cronkite Moment” resides in the immediate, unexpected, and visceral effect it supposedly had on the president. Such an effect likely would have been muted or absent had Johnson seen the program, or excerpts, on videotape.

Even if he did screen the program on videotape soon after February 27, it is clear Johnson did not take Cronkite’s assessment to heart. In the days and weeks afterward, the president mounted a vigorous public defense of his war policy. In mid-March 1968, for example, he told a meeting of business leaders in Washington:

“We must meet our commitments in the world and in Vietnam. We shall and we are going to win. … I don’t want a man in here to go back home thinking otherwise — we are going to win.”

Two days later, on March 18, 1968, the president traveled to Minneapolis to speak at the National Farmers Union convention. He took the occasion to urge “a total national effort to win the war” in Vietnam. Johnson punctuated his remarks by slapping the lectern and declaring:

“We love nothing more than peace, but we hate nothing worse than surrender and cowardice.”

Not only that, but the anchorman’s characterization of “stalemate” was hardly novel in late February 1968.

The term had been invoked frequently by critics — and for months before Cronkite’s program — to describe the war. In early August 1967, the New York Times published a lengthy, front page news analysis about the war beneath the headline:

“Vietnam: The Signs of Stalemate.”

The analysis, filed from Vietnam by R.W. Apple Jr., said in part:

“‘Stalemate’ is a fighting word in Washington. President Johnson rejects it as a description of the fighting in Vietnam. But it is the word used by almost all Americans here, except the top officials, to characterize what is happening.”

The essay won Apple an Overseas Press Club award.

What tipped Johnson’s decision not to seek reelection in 1968 were his declining political fortunes and the views of an informal group of advisers — and not, as the Guardian essay suggests, Cronkite’s “mired in stalemate” assessment.

By the end of March 1968, when he announced he would not run for another term, Johnson had come close to losing the New Hampshire primary election to an antiwar candidate, Senator Eugene McCarthy. And an even more formidable rival for the Democratic party nomination, Senator Robert F. Kennedy, had entered the race. Johnson was becoming a spent force, politically.

His informal advisers, collectively known as the “Wise Men,” had gathered in November 1967 and expressed near-unanimous support for Johnson’s war policy. They met again, at the request of the White House, in late March 1968.

Mostly, if not unanimously, the Wise Men expressed opposition to America’s escalating the war in Vietnam, as Johnson was then contemplating. “The theme that ran around the table was, ‘You’ve got to lower your sights,’” one adviser, George Ball, later recalled.

The president “was shaken by this kind of advice from people in whose judgment he necessarily had some confidence, because they’d had a lot of experience,” Ball noted.

A few days afterward, Johnson announced the United States would restrict most bombing missions over North Vietnam — and that he would not seek reelection.

The Guardian essay also claims that Cronkite was known at the time as “the most trusted man in America.”

In fact, that characterization was applied to him years after 1968 — when CBS publicists touted him as such in advertising the network’s Election Night news coverage in 1972.

Their basis? A survey conducted that year of 8,780 respondents in 18 states by the pollster, Oliver Quayle and Company. The poll sought to assess and compare levels of public trust among U.S. politicians. Oddly, Cronkite was included in the poll, meaningn that he was being compared to the likes of Nixon, Edmund S. Muskie, George McGovern, Edward Kennedy, and Spiro T. Agnew.

Cronkite topped the Quayle poll, receiving a “trust index” score of 73 percent, which as media critic Jack Shafer once noted, “seemed impressive until you considered the skunks polled alongside him.” The generic “average senator” came in second at 67 percent.

CBS publicists nonetheless embraced the survey’s results. On Election Day in November 1972, the network took out prominent display advertisements in leading U.S. newspapers such as the Chicago Tribune, the New York Times, and the Washington Post.

The ads encouraged readers to tune into the CBS election coverage — and proclaimed Cronkite the “most trusted American in public life.”

WJC

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Of Trump’s chances and Mark Twain’s ‘exaggerated’ quip

In 1897, Cronkite Moment, Debunking, Error, Furnish the war, Media myths, Quotes on July 20, 2020 at 6:59 am

CNN (really) offered not long ago one of the more coherent recent assessments about the unfolding election campaign between President Donald Trump and former Vice President Joe Biden.

A commentary by two Democratic analysts argued against prematurely dismissing Trump’s chances of winning reelection, despite the polls of July that overwhelmingly are in Biden’s favor.

Twain in 1907

“It seems,” wrote Arick Wierson and Bradley Honan, “that Democrats are all too keen on taking a victory lap before they pass the checkered flag.

“Those declaring Trump politically finished,” they added, “should recall the words attributed to the famous American novelist Mark Twain. As the story goes, Twain’s death was rumored when his cousin fell ill and reporters couldn’t locate him while touring in Europe. Upon learning of his supposed demise, Twain, according to his biographer Albert Bigelow Paine, told a reporter that ‘the report of my death has been grossly exaggerated.‘”

The analysis  is persuasive; but what most interests Media Myth Alert is the remark attributed to Twain, the American humorist and writer of the 19th and 20th centuries whose given name was Samuel L. Clemens.

The quotation itself is exaggerated — as it has been over the years — and is more emphatic than it really was.

What Twain said in an interview in early June 1897 with William Randolph Hearst’s New York Journal was subdued. Flat, even.

“The report of my death,” he simply said, “was an exaggeration.”

The more evocative version that appeared in the CNN commentary is not unusual. Twain’s line often has been presented as “the news of my death has been greatly exaggerated.” Or “grossly exaggerated.” And sometimes the Journal is said to have been the source of the erroneous report, not its prompt and thorough debunking.

As I discussed in my 2006 book, The Year That Defined American Journalism, Twain’s comment was prompted by an article published June 1, 1897, in the New York Herald.

The Herald reported Twain to be “grievously ill and possibly dying. Worse still, we are told that his brilliant intellect is shattered and that he is sorely in need of money.”

Twain at the time was in London, about to cover Queen Victoria’s Diamond Jubilee for Hearst’s Journal. That association allowed the Journal to quickly knock down the Herald‘s story.

In a front-page article published June 2, 1897, beneath the headline, “Mark Twain Amused,” the Journal skewered the Herald‘s account as false and presented Twain’s straightforward “exaggeration” comment.

The Journal’s article, which carried the byline of Frank Marshall White, began this way:

“Mark Twain was undecided whether to be more amused or annoyed when a Journal representative informed him … of he report in New York that he was dying in poverty in London.

“He is living in comfort and even luxury in a handsomely furnished house in a beautiful square in Chelsea with his wife and children, and has only this week finished the narrative of his recent travels ….”

After invoking the remark about the “report of my death was an exaggeration,” White further quoted Twain as saying: “The report of my poverty is harder to deal with.”

Interesting, all that, but why bother with an exaggerated, long-ago quotation?

One reason is that quote-distortion happens often, to Twain and other prominent figures.

As I discussed in a chapter in the second edition of Getting It Wrong, exaggerated or bogus quotes are known to have become full-blown media myths. Consider the Hearstian vow, “You furnish the pictures, and I’ll furnish the war.” For many reasons, the well-known, often-invoked comment is surely apocryphal. Yet it lives on as an presumptive evidence of Hearst’s war-mongering ways in the late 19th century.

Consider, too, the unlikely remark attributed to President Lyndon B. Johnson after Walter Cronkite, the CBS News anchorman, declared in February 1968 that the U.S. war effort in Vietnam was stalemated. “If I’ve lost Cronkite,” the president supposedly uttered in response to Cronkite’s televised comment, “I’ve lost Middle America.” Or something to that effect.

As I pointed out in Getting It Wrong:

“Bogus quotations share many of the defining features of media-driven myths: They tend to be concise and simplistic, easy to remember, fun to retell, tenacious, and often thinly sourced.”

WJC

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Even in a pandemic, media myths play on

In 'Napalm girl', Cronkite Moment, Debunking, Error, Media myths, Photographs, Scandal, Television, Watergate myth on April 26, 2020 at 10:33 am

The U.S. news media have scarcely distinguished themselves in reporting the coronavirus pandemic that has killed more than 54,000 Americans since spreading from Wuhan, China, early this year. Criticism abounds about the substance and tone of the media’s reporting.

Not surprisingly, a Gallup poll late last month ranked the media last among American leaders and institutions in their response to the coronavirus.

Watergate myth will never die

Even amid a pandemic, peddling media myths — those prominent stories about and/or by the media that are widely believed and often retold but which, under scrutiny, dissolve as apocryphal — has proven irresistible to some news outlets.

Familiar media myths about the presumptive “Cronkite Moment” of 1968, the exaggerated influence of the “Napalm Girl” photograph of 1972, and the hero-journalist trope of the Watergate scandal all have circulated in recent weeks.

Their appearance signals not only how ingrained these myths become in American media; it also suggests an eagerness among journalists to believe their field can project decisive influence.

Take, for example, a lengthy recent article in USA Today about staggering death tolls the country has endured before the coronavirus, in wars, disasters, and terrorist attacks.

The article mentioned the Vietnam War, which claimed 58,000 American lives, and said the conflict “had a notable turning point in the court of public opinion. It happened when CBS anchor Walter Cronkite said in a 1968 broadcast that he believed the war was, at best, a ‘stalemate.’ Weeks later, President Lyndon Johnson sensed he had lost public support and declined to seek reelection.”

No evidence was offered for the “turning point” claim; no evidence was presented for the presumptive link to Johnson’s not running for another term.

On both counts, in fact, the evidence runs the other way.

Cronkite’s editorial statement, delivered in late February 1968, that the Vietnam War was stalemated was hardly a novel interpretation. “Stalemate” had been in circulation for months to characterize the conflict.

As I pointed out in my media-mythbusting book, Getting It Wrong, polling by Gallup indicated that the turning point in public opinion came in Fall 1967, about 4 1/2 months before Cronkite’s “stalemate” assessment. By then, and for the first time, a plurality of Americans said it had been a mistake to send U.S. troops to fight in Vietnam.

Other appraisals similarly indicated the turning point came in the second half of 1967.

At the end of that year, for example, Don Oberdorfer, then a national correspondent for the Knight newspapers, described what he called “a time of switching” in Summer and Fall 1967, “when millions of American voters — along with many religious leaders, editorial writers and elected officials — appeared to be changing their views about the war.”

In a very real sense, then, Cronkite’s “stalemate” observation was a matter of his following, rather than leading, American public opinion as it turned against the war.

Additionally, the USA Today article suggested that in Cronkite’s “stalemate” assessment about the war, President Johnson “sensed he had lost public support and declined to seek reelection.” But Johnson did not see the Cronkite report when it aired; the President at the time was at a black-tie birthday party for a political ally, Governor John Connally, in Austin, Texas.

And there’s no certain evidence about when or whether he saw the Cronkite program on videotape at some later date.

Factors other than Cronkite’s program weighed more powerfully in discouraging Johnson from seeking reelection. Notably, he faced a serious internal challenge for the Democratic nomination from Senators Eugene McCarthy and Robert F. Kennedy. The latter entered the race for president after McCarthy’s surprisingly strong showing in the New Hampshire primary on March 12, 1968.

Faced with the prospect of humiliating defeats in primary elections after New Hampshire’s, Johnson quit the race.

The war Vietnam gave rise to other tenacious media myths, especially those associated with the “Napalm Girl” photograph taken in June 1972. The image showed a clutch of children fleeing a napalm strike on Trang Bang, their village in what then was South Vietnam.

Near the center of the photograph was a naked 9-year-old girl, screaming from her wounds.

It is said the photograph was so powerful that it swung U.S. public opinion against the war (in fact, as we’ve seen, it turned years before June 1972) and hastened an end to the conflict (in fact, the war went on till April 1975). Another myth of the “Napalm Girl” image was that it showed the effects of a U.S. aerial attack (also false: a warplane of the South Vietnamese Air Force dropped the napalm).

To that lineup of myth, the National Interest introduced another powerful effect — namely, that  the “Napalm Girl” image “helped turn public opinion against the use” of flame-throwers as weapons of war.

‘Napalm Girl,’ 1972 (Nick Ut/AP)

The post, however, offered no evidence of a linkage between the photograph and views about flamethrowers — which did not figure in the aerial attack at Trang Bang.

By email, I asked the editor of the National Interest for elaboration about the claim, saying: “I am interested in evidence such as public opinion polling that demonstrates or points to a linkage.”

I further wrote:

“I ask because I have addressed and disputed other claims about the photograph’s presumed impact — notably that it hastened an end to the Vietnam War, that it turned public opinion against the conflict, and that it showed the effects of a U.S. napalm attack on South Vietnam.”

The email was sent nearly three weeks ago. The editor has never replied.

Then there’s the dominant narrative of Watergate, the ever-enticing notion that dogged reporting by Bob Woodward and Carl Bernstein for the Washington Post uncovered evidence that brought down Richard Nixon’s corrupt presidency. It’s a myth that has survived scoffing and rejection by principals at the Post — Woodward among them.

As he told an interviewer in 2004:

“To say that the press brought Nixon, that’s horseshit.”

In less earthier terms, Katharine Graham, the newspaper’s publisher during the Watergate scandal, insisted the Post did not topple Nixon. “Sometimes people accuse us of bringing down a president, which of course we didn’t do,” she said in 1997. “The processes that caused [Nixon’s] resignation were constitutional.”

As I pointed out in Getting It Wrong, credit for bringing down Nixon belongs to the federal investigators, federal judges, federal prosecutors, bipartisan congressional panels, the Supreme Court, and others who investigated the scandal and uncovered evidence of obstruction of justice that led to Nixon’s resignation in August 1974.

Against that tableau, I wrote, “the contributions of Woodward and Bernstein were at best modest, and certainly not decisive.”

And yet, the hero-journalist myth lives on — as suggested the other day in a column by the entertainment critic for the Lincoln Journal Star in Nebraska. The column presented a rundown about the top films with a journalism theme. Atop the critic’s list was All the President’s Men, the cinematic adaptation of Woodward and Bernstein’s eponymous, best-selling book.

It’s the “best newspaper picture ever,” the Journal Star critic wrote, declaring that movie showed how Woodward and Bernstein “ferreted out the Watergate scandal and brought down a president.”

And brought down a president.

Right.

The hero-journalist trope of Watergate knows few bounds. It’s surely one of those media myths that’s never going to die.

WJC

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The ‘Cronkite Moment’ of 1968: Remembering why it’s a media myth

In Anniversaries, Cronkite Moment, Debunking, Media myths, Quotes, Television on February 27, 2020 at 7:03 pm

Cronkite in Vietnam, 1968

Fifty-two years ago tonight, CBS News anchorman Walter Cronkite presented a prime-time report about the war in Vietnam and declared in closing that the U.S. military effort was “mired in stalemate” and that negotiations might eventually offer a way out.

It was a tepid analysis, hardly novel. But over the years, Cronkite’s assessment has swelled in importance, taking on the aura of a vital, media-inspired turning point. It is so singularly important in American journalism that it has come to be called the “Cronkite Moment.”

In reality it is a moment steeped in media myth.

Notable among the myths of the “Cronkite Moment” is that President Lyndon B. Johnson watched the program and, upon hearing the anchorman’s comment about “stalemate,” snapped off the television and told an aide or aides something to this effect:

“If I’ve lost Cronkite, I’ve lost Middle America.” (Versions vary.)

Cronkite’s remarks supposedly were an epiphany to the president, who realized his war policy was a shambles.

The account of the anchorman’s telling hard truth to power is irresistible to journalists, representing a memorable instance of media influence and power.

But Cronkite’s program on February 27, 1968, hardly had decisive effects. Here’s why (this rundown is adapted from a chapter about the “Cronkite Moment” in my media myth-busting book, Getting It Wrong):

Johnson: Didn’t see Cronkite show

  • Cronkite said nothing about Vietnam that hadn’t been said by leading journalists many times before. By early 1968, “stalemate” was a decidedly unoriginal — and fairly orthodox — way of characterizing the war effort.
  • Cronkite’s remarks were decidedly more temperate than other contemporaneous media assessments about the war. Four days before Cronkite’s program, for example, the Wall Street Journal said in an editorial that the U.S. war effort in Vietnam “may be doomed” and that “everyone had better be prepared for the bitter taste of defeat beyond America’s power to prevent.” Not long after Cronikte’s report, Frank McGee of NBC News declared the war was being lost if judged by the Johnson administration’s definition. Not stalemated. Lost.
  • Johnson did not see the Cronkite program when it aired. He was at a black-tie birthday party in Texas at the time (see photo nearby) and it is unclear whether, or when, he watched it afterward on videotape. The presumed impact of the “Cronkite Moment” rests in its sudden, unexpected, and profound effect on the president: Such an effect would have been absent, or sharply diluted, had Johnson seen the program on videotape at some later date.
  • In the days and weeks afterward, Johnson was conspicuously hawkish in public remarks about the war — as if, in effect, he had brushed aside Cronkite’s downbeat assessment while seeking to rally popular support for the war effort. At one point in March 1968, Johnson called publicly for “a total national effort” to win the war.
  • Until late in his life, Cronkite dismissed the notion that his pronouncement had much effect on Johnson: He considered its impact as akin to that of a straw on the back of a crippled camel. Cronkite invoked such an analogy in his 1997 memoir, A Reporter’s Life.
  • Long before Cronkite’s report, public opinion had begun to shift against the war. Polling data and journalists’ observations indicate that a turning point came in Fall 1967. Indeed, it can be said that Cronkite followed rather than led Americans’ changing views about Vietnam. As Daniel C. Hallin wrote in 1998: “Lyndon Johnson had essentially lost Mr. Average Citizen months before Cronkite’s broadcast.”
  • Johnson’s surprise announcement March 31, 1968, that he would not seek reelection to the presidency pivoted not on what Cronkite had said a month before but on the advice of an informal group of senior advisers, known as the “Wise Men.” The “Wise Men” met at the White House a few days before Johnson’s announcement and, to the president’s surprise, advised disengagement from Vietnam.

It is far easier to embrace the notion that Cronkite’s report 52 years ago altered the equation on Vietnam than it is to dig into its back story and understand it for what it was: A mythical moment of marginal influence in a war that lasted until 1975.

WJC

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‘Johnson is said to have said’: Squishy attribution, thin documentation, and the ‘Cronkite Moment’

In Anniversaries, Cronkite Moment, Debunking, Error, Media myths, Quotes, Television on July 23, 2019 at 10:14 am

Media-driven myths spring from diverse sources, including what charitably can be called thin documentation.

So it is with the purported “Cronkite Moment” of 1968, when CBS News anchorman Walter Cronkite asserted on the air what others in the news media had been saying for months — that the war in Vietnam was stalemated.

Cronkite in Vietnam

Given that it was the high-profile Cronkite who made the statement, his words carried exceptional impact. They were so powerful that President Lyndon Johnson realized his war policy was a shambles and declared something to the effect of: “If I’ve lost Cronkite, I’ve lost Middle America.”

Or so the media myth has it.

But there’s scant documentation that Johnson was much moved by Cronkite’s interpretation, and we do know that the president did not see Cronkite’s program when it aired on February 27, 1968. Johnson at the time was at a black-tie party in Texas to mark the 51st birthday of a political ally, Governor John Connally.

Nor is there persuasive evidence that Johnson saw the program at some later date on videotape. Or that the program ever prompted Johnson to say something akin to “If I’ve lost Cronkite, I’ve lost Middle America.” Or that he took to heart Cronkite’s decidedly unoriginal characterization of the war.

In fact, in the days and weeks immediately after Cronkite’s program, Johnson doubled down on his Vietnam policy. This was a period when the anchorman’s assessment could have been expected to exert its greatest influence and impact, when its immediacy and vigor would have been most pronounced.

Instead, the president mounted an aggressive defense of his war policy that made clear he had not taken the anchorman’s message to heart. If, that is, he was aware of it at all.

For example, in mid-March 1968, Johnson told a group of business leaders meeting in Washington:

“We must meet our commitments in the world and in Vietnam. We shall and we are going to win. … I don’t want a man in here to go back home thinking otherwise — we are going to win.”

Johnson made several similar statements on other occasions following the “Cronkite Moment,” including a rousing, lectern-pounding speech in Minneapolis, in which the president urged a “‘total national effort’ to win the war in Vietnam.”

So Johnson at the time hardly was throwing up his hands in despair about his war policy.

A credulous reference to the “Cronkite Moment” appeared the other day in a column by the Los Angeles Times television critic, who waxed nostalgic about TV coverage of the first manned mission to the lunar surface 50 years ago this month. (“We went to the moon on television,” the column declared.)

The column also stated that in 1968, Cronkite “took time on the CBS Evening News to declare Vietnam ‘a stalemate,’ which some credit as turning the tide of public opinion against the war: ‘If I’ve lost Cronkite,’ President Johnson is said to have said, ‘I’ve lost Middle America.'”

There’s much to unpack in that sentence.

For starters, Cronkite’s “stalemate” characterization came at the close of an hour-long special report, not on the Evening News show.

More important, “the tide of public opinion” had begun turning against the Vietnam War months before Cronkite’s report. As I wrote in my media-mythbusting book, Getting It Wrong, Gallup polling in October 1967 found that for the first time, a plurality of Americans — 47 percent — felt sending U.S. troops to fight in Vietnam had been a mistake.

That plurality edged up to 49 percent in a Gallup poll completed on the day of Cronkite’s special report.

If anything, then, Cronkite was following rather than “turning the tide of public opinion about the war.”

Especially striking in the Times column is the phrase, “Johnson is said to have said.”

That really is thin attributive cover, not unlike invoking “reportedly” to allow the inclusion of material that a writer hasn’t independently confirmed, or has doubts about. It’s a squishy sort of dubious attribution that ought to set off alarms for editors.

And for readers.

We know what Johnson said at about the time Cronkite was intoning his “mired in stalemate” assessment. Johnson wasn’t bemoaning the loss of Cronkite’s support. He was making a light-hearted comment about John Connally’s age.

“Today,” the president said, “you are 51, John. That is the magic number that every man of politics prays for — a simple majority.”

WJC

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